Tokyo, May 19 (Jiji Press)–The Diet, Japan’s parliament, enacted a revised export promotion law on Thursday, in a bid to help achieve the government’s goal of boosting exports of agricultural, forestry, fishery and food products to 5 trillion yen in 2030.
At a plenary meeting on the day, the House of Representatives, the lower chamber of the Diet, approved the revised law, which is aimed at expanding food export channels abroad.
The revised law includes a new system in which the central government certifies groups made up of producers, exporters and other related businesses from different areas of Japan, based on different food items, such as beef, apples and scallops.
The inter-area groups are expected to address concerns that separate efforts by producing areas to expand sales channels abroad are not leading to higher recognition of the “made-in-Japan” food brand.
The certified organizations will provide their members with information on market research results and business discussions in importing countries.
Meanwhile, Japan will also introduce tax breaks for businesses whose plans for increasing farm and other exports are certified.
Also on Thursday, the Diet enacted a bill to allow organic beer and other alcoholic drinks to be certified under the Japanese Agricultural Standards, or JAS.